Somedays you just need to keep it soft & minimal. We're loving @KathleenLights rocking our 🆕 Tinted Lip Oils in "Pink Kiss" to keep her look fresh. Swipe to see all five gorgeous shades available now only at elfcosmetics.com #elfbeautysquad #playbeautifully

And here they are... your next group of #elfbeautyscape winners! Congrats to: @beautificationbymarta, @classyversatility, @iamrachelk, @iamalfielux ,@jackiegiardina @kathxlynnn @lipgloss_and_crayons, @lorissaturner, @rachaelgarton, & @shielamoore! We can't wait to #playbeautifully in Austin, TX with you. Our judges had a difficult task reviewing all of your amazing entries and are still confirming more winners! Stay tuned for those as well as other ways YOU can participate in #elfbeautyscape this year no matter where you are.

Those lashes! 👏 That shadow! 👏 @viva_glam_kay werkin' our New Endless Eyes Palette, Luxe Lashes in Flirtatious & Blush Palette in Light. #elfbeautysquad #playbeautifully

@shannon_shortcake servin' looks in her full e.l.f. glam 🙌👌 Used: Blending Sponge Aqua Beauty Aqua Mousse Foundation in Fair/Light Acne Fighting Foundation in Porcelain HD Lifting Concealer in Fair Maximum Cover Concealer in Porcelain Brow Pencil in Taupe Clay Eyeshadow Palette in Necessary Nudes Prism Eyeshadow Palette Intense Ink Liner in Blackest Black Beautifully Bare Lash Tint Mascara Contour Kit Baked Highlighter and Blush in Rose Gold HD Powder in Starlight Glow Aqua Priming Mist Natural Nymph Lipstick

So much YASSSSS! @sadieshill_makeup isn’t playing games when it comes to her highlight! She used Baked Highlighter in Blush Gems. ✨ #playbeautifully

Up close and personal with our #elfbeautysquad bae 😍 @shelbyjeanmangum is wearing #LuxeLashes in Flirtatious.

Gotta love those nudes! @ashghotcakess put her pout in neutral with our Matte Lip Color in Natural.

Babe alert 🚨 #UK beauty @makeupwales rockin’ our Velvet Matte Lipstick in Bold Berry on her 👄🔥

This beauty😍! @cactusandbones is looking naturally flushed wearing our Contouring Blush & Bronzing Powder in Fiji.#playbeautifully

You guyyyysss! We’re so excited to announce @thatsheart will be joining us as one of our featured Influencers at #elfbeautyscape 🌵 in Austin for the ultimate beauty weekend. 🎉🙌You’ll get a chance to meet and greet with her and play beautifully with all your makeup favs (we're loving her all #elfcosmetics look in this photo too!). Last chance to enter, contest ends TOMORROW. . . To enter you must submit 3 separate images, collages will not be accepted. No Purch. Nec. Ends 2/23/17. 21+, 50 US/DC only. Rules: www.elfbeautyscape.com

Our Baked Highlighters always come through in the clutch👌! Peep👀 our Baked Highlighter in Pink Diamonds on stunner @cybersleep! #playbeautifully

Serious #glowgoals ✨💫! @priscilla_fhern comin’ through wearing the cult favorite Illuminating Palette 🙌💕. #playbeautifully